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Siding Marketing Analyst

Job Req ID:  7930
Location: 

Nashville, TN, US, 37219-1765

Date:  Jun 17, 2022
Description: 

As a leader in high-performance building solutions, LP Building Solutions manufactures engineered wood building products that meet the demands of builders worldwide. Its extensive offerings include innovative and dependable building products and accessories, such as the LP Structural Solutions portfolio (LP WeatherLogic® Air & Water Barrier, LP Legacy® Premium Sub-Flooring, LP® TechShield® Radiant Barrier, LP® FlameBlock® Fire-Rated Sheathing and more), oriented strand board (OSB), LP® TopNotch® Sub-Flooring, LP® SmartSide® Trim & Siding, LP® Outdoor Building Solutions®, and LP Elements® Performance Fencing.

In addition to product solutions, LP provides industry-leading service and warranties. Since its founding in 1973, LP has been Building a Better World™ by helping customers construct beautiful, durable homes. Headquartered in Nashville, Tennessee, LP operates 26 plants across the U.S., Canada, Chile and Brazil.

LP’s values-driven, positive culture creates an environment where talented and hardworking people thrive in a safe, ethical, fun, challenging and rewarding place to work.  For more than 40 years, we’ve developed careers and provided advancement opportunities in the building products industry.

Job Purpose

Under the guidance and direction of the Marketing Operations Manager, fuel LP’s growth strategy by optimizing technology, process, and data across the customer life cycle to drive revenue and growth.

We’d love to meet you if…

… you’re energized by data, and measuring and reporting on marketing ROI

… you enjoy working with a team to work together and deliver great work

… you’re innovative and looking for a values-driven, positive culture and environment

In this position you will have the opportunity to:

  • Support the development and execution of LP’s marketing technology strategy.
  • Support LP SkillBuilder, LP’s learning management system. This may include training strategy development, content development in coordination with cross-functional team members and agency partners, technical work within the LMS system, and providing administrative support for pros engaged with SkillBuilder.
  • Serve as a central project coordinator and ensure strong working relationship with cross-functional teams, sales, vendors, and strategic accounts.
  • Lead communication and collaboration across marketing teams and with field sales.
  • Collect, quantify, and analyze data for sales/marketing initiatives.
  • Measure and report on marketing ROI – create dashboards and use results to drive improved decision-making within the greater team.
  • Travel occasionally.

What do I need to be successful?

1-3 years’ business, marketing, and/or sales management experience; or any equivalent combination of education and experience that demonstrates the ability to perform the key responsibilities of this position.

Good analytical, quantitative, and financial skills; Tableau experience is preferred.

Excellent Excel, PowerPoint, and Word skills.

Excellent written and oral communication skills.

Basic knowledge of sales and marketing skills.

Basic CRM knowledge required; SalesForce preferred (Pardot knowledge is a plus!).

Education

  • Bachelor’s degree in Business/Marketing or equivalent experience.


LP offers competitive salaries and comprehensive benefits and programs including health and welfare benefits, 401(k) program, career mobility, tuition reimbursement, volunteer opportunities, profit sharing and more.


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